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Reimagine Leaderboards as Tools for Personal Growth and Team Collaboration

Traditional leaderboards can often create unhealthy competition, leaving only top performers recognized while others feel disengaged or demotivated. But what if leaderboards could inspire long-term motivation, foster personal growth, and strengthen team collaboration—without the competition?

This free guide will show you how to transform leaderboards into tools that celebrate individual progress, and align with shared goals, creating rather a supportive and empowering environment.

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★★★★★

His point of view is initially puzzling, as it challenges many conventional approaches to motivation and behavior. However, upon further exploration, it becomes clearly comprehensible, offering deep insights into human psychology and engagement. It’s no surprise that he is regarded as one of the leading Gamification experts in Europe, with a reputation for reshaping how organizations think about intrinsic motivation, behavioral design, and long-term engagement strategies. His ability to connect theory with practical applications has made him a trusted authority in the field.


Steven Mc Auley

AI Manager Customer Engineering @ Google Cloud

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This is for You, if You’re in

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Human Resources and Employee Engagement

Why it matters: Boost employee motivation and retention when engagement strategies fall short of long-term results.

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Change Management and Organizational Development

Why it matters: Improve customer loyalty and retention when current campaigns fail to drive lasting engagement.

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Product Management and UX/UI

Why it matters: Enhance product adoption and user satisfaction when designs don’t keep users engaged or returning.

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Customer Experience and Marketing

Why it matters: Drive organizational transformation when employees resist adopting new processes or cultural shifts.

Why You Will Love This

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What's Inside This Toolkit?

1. Shift from Competition to Personal Progress

Learn how to design leaderboards that measure individual growth over time, encouraging team members to track their own improvement rather than compete with others.

2. Focus on Mastery Instead of Rankings

Explore ways to highlight continuous improvement rather than a top-down ranking system, inspiring everyone to achieve their personal best.

3. Foster Collaboration Over Competition

Discover leaderboard designs that promote team achievements and collective progress, reinforcing a sense of shared purpose.

4. Make Leaderboards Meaningful by Connecting to Purpose

Tie leaderboard progress to larger company goals, such as sustainability or customer satisfaction, so team members feel part of something bigger than themselves.

5. Customize Leaderboards for Personalized Growth Paths

Learn to create tiered or personalized leaderboards that reflect individual journeys and skills, making progress meaningful for every participant.

More Free Resources

Constantly Adding New Assistance

We’re committed to to enable you to apply and master behavioral knowledge and craft in your business. With each update, you'll gain fresh strategies and cutting-edge assistance to help you navigate evolving challenges, ensuring you're always equipped with the latest behavioral solutions.

Currently available Templates:

Leaderboard for Motivation

Behavioral Solution Matrix

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Frequently Asked Questions